Build practical nurture paths around the needs of supporters and participants.
Xurton
Xurton turns interest into steady demand
Marketing automation software for nonprofit organisations to capture interest, nurture donor and partner relationships and understand which activity creates demand.
What you get
What Xurton does
Audience journeys
Build practical nurture paths around the needs of supporters and participants.
Campaign automation
Coordinate messages, tasks and handoffs without repetitive setup.
Attribution that helps
See which activity contributes to donor and partner relationships and funding and donations.
Getting started
How it works
A clear path from first step to measurable outcome.
Capture the signals
Connect the places where supporters and participants discover and engage with you.
Build the journey
Create helpful follow-up for each stage of interest.
Learn and improve
Use real engagement and pipeline outcomes to refine campaigns.
Good to know
Questions, answered
Can we keep our existing channels?+
Yes. The platform coordinates the channels and data your team already uses.
Can journeys differ by audience?+
Yes. Segments can receive different messages, timing and next steps.
Take the next step
Turn more of the right interest into progress.
Reach out and tell us what you are working on.
See what we do